What makes a good product or solution demonstration? Why do some demos sign while others fall flat?
Why do some clients get the demo immediately, while others remain confused and not understanding the value proposition?
How can your company build a skill that some incorrectly describe as 'born', not taught?
People that are good at doing product demos seem almost magical (a recurring theme). They come across as entertainers who make people want to learn more. They explain the world of the product or solution in rich and vivid terms and in ways that make the audience stay engaged. But it is not magic, and as part of the Presales Framework, we carve out a special section to teach these skills.
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Demos are equal parts contextually aware product knowledge, the ability to listen and respond to cues, and translating charisma into engagement. And Demo University teach each of these. The thing most people get wrong when doing a demo is attempting to get through the content. But at the end of the day, that is woefully insufficient.
We break Demo University into three parts:
- Education: We teach, model, and engage with the tips and tricks that have helped us translate demos into millions of dollars in sales.
- Plan: We work with your teams to create a Gold Demo approach. It is one of the secrets to success, and it let's people who've never done a demo start off looking like pros.
- Review: We pick a select group to do demos and get feedback. And we have peer sessions with feedback so that everyone has a chance to learn, grow, and teach.
Everything is recorded, so the education keeps going long after Demo University is done. And Acivica will keep the demos as part of the larger Presales Framework. By bringing all the pieces together, we help your organization to close the most business and build long-term value.
The next step is to get in touch. We want to get started working with you. Good demos are nice. GREAT demos make a world of difference.
Email sales@acivica.com to learn more.
